Blog: Your Opinion in Action: Canadians’ Social Lives Post-Pandemic

What happens after you submit your survey responses? Where do your answers go? How is your opinion used? We want to answer these questions by sharing past examples of how your responses and opinions have made an impact.

We wanted to learn more about Canadians’ social activities in the post-pandemic climate. When asked how often Canadians participate in social activities outside of home (i.e. having lunch with a friend, playing a sport, attending an event, etc.), the most common response was less often than a couple times per month (42%). Some respondents said they participate in social activities a couple times per month (27%) and some said 1-2 times per week (20%).

The most popular types of social activities respondents participate in include enjoying a meal at a restaurant (61%), family get-togethers (55%), and spending time in nature (i.e. going to the beach, hiking, etc.) (44%).

35% of Canadians enjoy participating in social activities with their partner the most, followed by their friends (31%) and their children (14%).

So how does the COVID-19 pandemic influence these social decisions? 68% of respondents agree or strongly agree with the statement “Once restrictions have lifted and I feel safe to do so, I would like to socialize more outside of my home.” On the same note, 68% of respondents also agree or strongly agree with the statement “The COVID-19 pandemic has reduced the number of my social connections.”

But luckily Canadians have social media to help them stay connected. 49% of respondents agreed with the statement “Social media is a good way for me to keep in touch with people I don’t see very often.”

It seems that, while parts of life are starting to feel back to “normal”, Canadians’ social lives haven’t fully recovered. When do you think you’ll feel comfortable increasing your social activities?

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La Voix Maru est l’une des principales communautés d’études de marché en ligne au Canada, offrant aux Canadiens et Canadiennes l’occasion de participer à des sondages et à des discussions qui influeront sur les marques, les produits et les services que nous utilisons tous chaque jour. Nous collaborons avec diverses organisations, allant d’entreprises de marques réputées et d’organismes gouvernementaux à des organismes sans but lucratif et à des médias, qui veulent mieux comprendre l’opinion publique pour éclairer leurs décisions. Pour vous remercier de chaque sondage auquel vous répondez, vous recevrez des points ou des bulletins de participation pour gagner des chèques-cadeaux, des produits ou de l'argent comptant. Inscrivez-vous maintenant!

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